A Warren Lynch Associates Company
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If a picture is worth a thousand words... Here's a couple thousand of the best.
(Of course, you already knew this, but I just love this comparison. - ed.)
One last point. Even if all these other factors are right, you still must determine if your Web Site is being effective for you. There's not really a graphic or wise-crack that adequately covers effectiveness. It's up to you to determine if your Web Site meets your needs. Does it comply with your company's image standards? Is the message correct... and clear? Are people visiting the site and are you hearing from them?
What we will ask is this. Did your current web designer take the time to learn about your business before presuming to present your organization to the entire world? Could you count on them to make a face-to-face sales presentation for you, in a pinch? Are they an extension of your business plan, marketing efforts and administrative operations? Or, were you simply the paycheck of the week, and the on-going bill-of-the-month?
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